Most retailers and distributors don’t currently have approved labels for use on shiners or other wines they’d like to develop into meaningful programs. As a result, Mulberry Trample owns three labels, each targeting a different segment, and avails them to their customers. Each label is positioned for a different varietal and/or price point:
Bada Boom.
The name and label bring a smile to your face and are designed to do the same for your customers. This label works with sub-$15 price points.
Connections.
A more serious label, it conjures up the marriage of land and winemaker or different varietals coming together in a special way. This brand works across several price points.
Edwin Lane.
This is a serious label with a name and design that evokes a level of elegance to higher-end control label wines. Is Edwin Lane a place or a person? Does it matter?
If you are a retailer, exporter or wholesaler looking for a partner to help you develop your control label or branded wine program, we can pair you up with the wine producer that is right for you.